Read the case study Airbnb, Inc. and answer the following questions:
According to CEO Brian Chesky, what is Airbnb’s mission? What are the strategic implications of this mission?
List Airbnb’s internal and external stakeholders. What is Airbnb’s stakeholder strategy? Conduct a stakeholder impact analysis. Would this analysis change when Airbnb is a publicly-traded company? Why or why not? Explain.
What is Airbnb’s platform strategy? What are some strengths and some weaknesses of this approach?
Identify the key issues that Brian Chesky faces in the case. What recommendations would you give Brian Chesky to address each of them? Be specific.
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